Update: UFC on FOX did 5.7 million viewers; most watched UFC ever
A release from Fox Sports states that the UFC on Fox debut fight, which featured a heavyweight title fight between…
A release from Fox Sports states that the UFC on Fox debut fight, which featured a heavyweight title fight between Cain Velasquez and Junior dos Santos, pulled in 5.7 million viewers.
The overall ratings for the broadcast were said to have topped the demographics including adults 18-34, adults 18-49, men 18-34, and men 18-49.
While the UFC broadcast did have strong opposition in the form of two college football games, the show on Fox still pulled in very good numbers for the Saturday night slot.
Reports from this morning had the event at 4.6 million viewers:
Due to the nature of live coast-to-coast programming the ratings for ABC (College Football), CBS (Republican Debate) and Fox (UFC) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.
All the broadcast networks had at least one hour of programming that aired live coast-to-coast last night, so the fast national ratings are much more prone to adjustment than usual. The fast national ratings are set up to measure the primetime time periods. When there is live primetime programming that is broadcast coast-to-coast the eastern and central time zones get measured properly, but the mountain and pacific time zones do not. That’s about 20% of the country (population wise) that doesn’t get measured correctly. So basically, live events get under-counted in the fast national ratings and are adjusted (up) in the finals.