MixedMartialArts.com
News

UFC owners Zuffa maintain stable ‘BB’ credit rating

Standard and Poor’s has maintained Zuffa’s credit rating at BB based on the belief that the company’s strong EBITDA margin…

CP
Chris Palmquist
November 3, 2011 · 1 min read

Standard and Poor’s has maintained Zuffa’s credit rating at BB based on the belief that the company’s strong EBITDA margin and healthy cash flow are sustainable over the near-to-intermediate term as Zuffa continues to grow and benefit from it’s well-recognized (UFC) brand and dominance in market position.

On the other hand, the following S&P concerns kept Zuffa’s credit rating from being upgraded:

– Risk of revenue and EBITDA volatility given the company’s primarily event-driven business model

– Vulnerability to changing consumer preferences and susceptibility to variability in discretionary spending

– Management’s aggressive financial policy

– Although the UFC has a strong fan-base, in order to maintain their advantage, they need to continue to develop fighters that appeal to the 18-34 demographic.

– Preserve current regulatory acceptance of the sport. Fatal injury or change to the rules and regulations governing the sport and legal status could have meaningful impact to the company’s business model and long-term viability.

XP Passport · Free membership

Make every story count.

Join XP Passport to earn XP as you read and build your martial arts profile.

Already a member?
Keep reading

More coverage

UFC owners Zuffa maintain stable ‘BB’ credit rating — MixedMartialArts.com