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UFC eyes return to Brazil in 2016

The Summer Olympics will be headed to Brazil in 2016. The UFC could be headed south around the same time….

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Chris Palmquist
August 9, 2010 · 1 min read
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The Summer Olympics will be headed to Brazil in 2016. The UFC could be headed south around the same time. “Before or around the same time,” White answered when asked when the UFC would be in the country.

“The Olympics are going down to Brazil, and that’s what’s making us very interested. We’re spending money in Brazil right now. We’re actually spending money down there and we’re working on that country.”

“We’re spending marketing money, PR money, and we’ve got people down there working for us.”

“You get into these countries and you have to go in there and cultivate the market. Look at how long we’ve been in the U.K. and how much money and effort and energy we put into there, and we’re not on pay-per-view yet. It’s driving us crazy.”

“People don’t realize how much work we put into this thing. Not only here in the United States, and all the things we do here, but all over the world. It’s a big job.”

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