UFC counter programming draws 2.14 million average viewers
This past weekend’s “UFC Main Events” special, which countered the CBS “Saturday Night Fights” broadcast of “Strikeforce: Fedor vs. Rogers,”…
This past weekend’s “UFC Main Events” special, which countered the CBS “Saturday Night Fights” broadcast of “Strikeforce: Fedor vs. Rogers,” drew 2.14 million viewers during its back-to-back airings, Spike TV officials confirmed with MMAjunkie.com (www.mmajunkie.com).
The 9 p.m. ET/PT airing of the special drew 1.2 million viewers, and the 11 p.m. replay drew an additional 939,000 viewers.
The two-hour special featured four major bouts from recent UFC pay-per-view events.
The fights, which included Randy Couture vs. Antonio Rodrigo Nogueira at UFC 102 and Anderson Silva vs. Forrest Griffin at UFC 101, had never previously aired on free (basic cable) television.