UFC adds Boston Pizza for multi-year sponsorship
The Ground and Pound Burger or the Octagonal Pizza may soon be headed for the menu at Boston Pizza. The…
The Ground and Pound Burger or the Octagonal Pizza may soon be headed for the menu at Boston Pizza.
The casual dining chain has entered into a multi-year sponsorship agreement with the world’s foremost mixed martial arts organization, Ultimate Fighting Championship (UFC).
The deal makes the national chain – which operates more than 340 restaurants coast to coast – an exclusive partner of UFC in Canada. According to the two parties, the deal will provide Boston Pizza patrons with an enhanced UFC experience that could potentially include in-restaurant appearances by UFC fighters as well as UFC-related menu items.
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