ONE Championship has enjoyed exponential growth since its inception in 2011, and its athletes are reaping the benefits.
The martial arts giant has been successful in shifting the martial artists on its roster from grassroots-level competitors to global stars, and many have garnered followings the envy of influencers worldwide.
Here are three of the biggest social media success stories that have come out of ONE.
Stamp Fairtex
Three-sport megastar Stamp Fairtex is undoubtedly one of the most popular athletes amongst ONE fans.
The Thai sensation’s multi-faceted fighting talents and charisma have endeared her to combat sports followers across the globe, and her social media following reflects her success.
The 25-year-old was spotted by ONE scouts in 2018 after a blistering career on the local Muay Thai circuit. They recognized Stamps potential star power and signed her up.
At that time, she had a combined social media following of 2,000.
Stamp has competed in 18 fights on the global stage since then, and she has previously held both the ONE atomweight muay Thai and kickboxing world titles. Her performances inside the ONE circle and antics outside of it have seen her followers across Instagram, Facebook, and Tik Tok expand to 1.4 million.
All eyes will be on Stamp on September 29, when she headlines a blockbuster card at ONE Fight Night 14. The Fairtex standout will take on South Korean contender Seo Hee Ham for the ONE interim women’s atomweight MMA world title, and she’ll be looking to become ONE’s first three-sport world champion in the heated brawl.
Rodtang Jitmuangnon
Rodtang Jitmuangnon became world famous for his fan-friendly fighting style and penchant for calling his opponents on and unflinchingly absorbing their best strikes while in action.
The muay Thai megastar was brought to ONE in 2018, and he had a respectable 14,000 social media followers to his name when he arrived.
But his heroics in the ONE circle have seen that number explode to 3.6 million since joining the world’s largest martial arts organization.
“The Iron Man” has held the ONE flyweight muay Thai world title since 2019 and defended it five times, making him one of the most dominant world champions in the promotion.
He’ll next put his gold on the line when he clashes with flyweight kickboxing king Superlek Kiatmoo9 at ONE Friday Fights 34 on September 22 – in one of the most anticipated muay Thai fights of all time.
Chingiz Allazov
Chingiz Allazov amassed a huge following during his massively impressive run through the ONE featherweight kickboxing world grand prix in 2022, and it only improved further when he shocked everyone by knocking out Superbon Singha Mawynn to claim the divisional crown this past January.
Although he was a decorated athlete before joining ONE in 2021, “Chinga” has reached unthinkable levels of stardom since, and he now boasts a staggering 5.1 million followers on social media.
The Azerbaijani-Belarusian star cemented his status at the top of the featherweight kickboxing world with an epic unanimous decision victory over old foe Marat Grigorian last month.
