Primetime on FOX does 2 million viewers
On Sunday, FOX aired it’s first UFC program ever, UFC Primetime, for the upcoming heavyweight championship bout between Cain Velasquez and Junior…
On Sunday, FOX aired it’s first UFC program ever, UFC Primetime, for the upcoming heavyweight championship bout between Cain Velasquez and Junior Dos Santos. The show was broadcast after NFL football games in most of the country and was the highest rated Primetime ever and the highest rated of any UFC programming in 2010.
Sunday’s well-received “UFC Primetime: Velasquez vs. Dos Santos” pre-event special earned a 1.3 household rating and averaged two million viewers.
MMAjunkie.com today confirmed the Oct. 30 program’s ratings information with an industry source.
The one-hour special, which was the first significant UFC programming on the FOX network, scored a 0.98 rating among men 18-49 and a 0.99 among men 18-34.
That means many of the viewers came from demographics that traditionally do poorly with UFC programming.
In comparison to previous UFC: Primetime specials, the FOX event was far ahead of the previous offerings:
UFC Primetime: Rampage vs. Evans” (UFC 114): 1,200,000 viewers
UFC Primetime: St-Pierre vs. Hardy” (UFC 111): 1,000,000 viewers
UFC Primetime: Lesnar vs. Velasquez” (UFC 121): 974,000 viewers
UFC Primetime: St-Pierre vs. Penn II” (UFC 94): 880,000 viewers
UFC Primetime: St-Pierre vs. Shields” (UFC 129): 610,000 viewers