MixedMartialArts.com
News

Posters released for UFC 197

UFC 197 takes place on April 23, 2016 in Las Vegas, Nevada, and is headlined by UFC light heavyweight champion Daniel Cormier, vs. former champion Jon Jones.

CP
Chris Palmquist
March 7, 2016 · 1 min read
Earn XP for every story you read

With UFC 196 complete in stunning fashion, it’s time to look at the next big PPV show. UFC 197 takes place on April 23, 2016 in Las Vegas, Nevada, and is headlined by UFC light heavyweight champion Daniel Cormier, vs. former champion Jon Jones.

It will be Jones’ first fight since he was stripped of his title and suspended for a year, following a hit-and-run accident. Jones and Cormier fought at UFC 182 on January 3, 2015, with Jones taking a unanimous decision, and even throwing the former US Olympic wrestling team captain.

And this is the official UFC 197 poster:

And here’s a poster image from the end of the PPV.

There is a general consensus on the UG that UFC posters are often a little formulaic and uninspired. What does “step into our world” even mean?

When Ronda Rousey headlined UFC 157, there were both western and Japanese fight posters. This is what the English speaking world saw. It’s pretty formulaic.

This is what they used in Japan:

Posters are always cooler in Japan.

DREAM (yes, it is written in all caps) was created by former PRIDE FC executives and maintained some of the defining features from PRIDE, including great talent, announcer Lenne Hardt, and posters that are superior to their equivalents in the west. Dream ran from 2008 to 2012, putting on some 24 shows.

And posters that bottle the mind, no one did it better than Japan’s Pride.

Yep, those are sperm.

Keep reading

More coverage

Posters released for UFC 197 — MixedMartialArts.com