Fertitta: 2015 record revenue year for UFC
Recently the CEO of the UFC Lorenzo Feritta spoke to CNN money about the revenue generated by the UFC and how it is generated.
Recently the CEO of the UFC Lorenzo Feritta spoke to CNN money about the revenue generated by the UFC and how it is generated:
“We’ll generate about $600 million in revenue for the year 2015, which is a record for the company and it’s a fairly significant growth coming off 2014. The exciting part of the platform that we’ve built is that we’ve been able to embrace different tiers of revenue. We have our basic pay-per-view business, that is our biggest source of revenue. Then we have our media rights, which is really similar to rights that we sell to FOX for all of the programming we give them. And then we have embraced the over-the-top platforms, where we launched UFC Fight Pass, which is a subscription service of $9.99 per month where you can access the entire UFC library and we also put live exclusive UFC events from around the world on that format, as well as original programming. So we really have those three sources of revenue to generate, three ways to monetize our contacts.”
