DFW envisions 100 annual UFC shows
“Right now, what we’ve used to go into Europe and even Australia is our U.K. office,” White said. “But we’re…
“Right now, what we’ve used to go into Europe and even Australia is our U.K. office,” White said. “But we’re looking right now – and here I go jumping ahead of myself and saying stuff before we do it – but we’re going to open an office in China.”
“The hardest part in launching this sport and launching the UFC was getting the U.S. done. We’ve got everybody done now except for New York, and we’re on the budget in June. The rest of the world – in Asia, Asia understands martial arts. They’ve been practicing martial arts for thousands of years. It’s going to be a lot easier.”
“Lorenzo has been in China for the last 10 days, and we’re going to make it happen.”
“‘The Ultimate Fighter’ is what really kicks it off, and you build stars in all these different regions. We’re working right now on ‘The Ultimate Fighter Middle East’ and ‘The Ultimate Fighter Canada’ that will be first. Then either before one of those or right at the same time will be ‘The Ultimate Fighter China.'”
“This is is a work in progress.We bought this company, and we were doing five fights a year. If you would have told me six or seven years ago that we’d be doing 34 fights a year, I would have said, ‘That’s impossible. It’ll never happen. That’s crazy.’ We’re probably going to end up doing 100 fights a year.”
“The NBA is over in China right now, and there’s a lot of people that are in to the NBA, but here in the U.S., in my opinion, there’s nothing bigger than the NFL. People that don’t even watch football watch the Super Bowl at the end of the season. I’ve been saying for years that we’re going to be bigger than the NFL, and people were laughing at me. Well, it’s starting to look like a reality now.”
