Aronson: Different approach already paying dividends
Jeff Aronson purchased the failing Titan FC in 2013 and has since turned the promotion into one of the nation’s leading organizations with his different approach.
Jeff Aronson purchased the failing Titan FC in 2013 and has since turned the promotion into one of the nation’s leading organizations with his different approach:
The current landscape of the sport is filled with promotions either fully invested in developing young talent or stuck waiting for seasoned competitors to be cast aside by the UFC, and Aronson wasn’t interested in settling his company into either groove.
He wanted to create a promotion that mixed both approaches seamlessly, but most importantly he wanted to promote fight cards that the passionate MMA fanbase could and would get excited about.
“Last year was a great year, and we are going to make this one even bigger,” Aronson told Bleacher Report. “2014 became more relevant given the state that Titan was in when I first purchased it because you look at the state that it is in now, and it’s going great.
“Titan is 100 percent considered one of the top three or four promotions in the country. You could even go higher on that list when you take fighter and fan appreciation into consideration. We have a lot of momentum right now, and we are going to keep rolling in 2015.
“I’m talking everything from television distribution, content distribution to sponsors. Titan has really become recognized as of late as a great place to fight. It’s culminating and steamrolling into something now that the fighters, fans and people internationally are getting to enjoy on a much bigger platform than I ever expected to happen this early on.