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Anderson Silva makes world’s most marketable athletes list

#40 Anderson Silva – Brazilian, 35, MMA (-) In 2006, just two fights into his Ultimate Fighting Championship (UFC) career,…

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Chris Palmquist
May 23, 2011 · 2 min read
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#40

Anderson Silva – Brazilian, 35, MMA (-)

In 2006, just two fights into his Ultimate Fighting Championship (UFC) career, Anderson ‘The Spider’ Silva was crowned the UFC’s middleweight champion. Successfully defending his title 11 times since, with a string of highlight reel knockouts, The Spider is the longest running champion in UFC history and arguably the best mixed martial artist (MMA) of all-time.

Having signed a long-term representation contract with high-profile soccer legend Ronaldo’s sports marketing agency 9ine in February 2011, Silva’s status in his native Brazil skyrocketed following a highly publicised win in theatrical style over celebrity fighter and fellow Brazilian Vitor Belfort at UFC 126.

Now, with the UFC’s aggressive expansion plans focusing on a return to Rio de Janeiro in August, Silva breaks into the rankings as a value-for-money athlete with a golden opportunity to cement his position as a home-grown hero in an enormous market, and a global superstar in a sport that is rapidly becoming one of the industry’s hottest new properties with broadcasters and sponsors alike.

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1. Usain Bolt

2. LeBron James

3. Cristiano Ronaldo

4. Lionel Messi

5. Lewis Hamilton

6. Carmelo Anthony

7. Sebastian Vettel

8. Michael Phelps

9. Caroline Wozniacki

10. Mahendra Singh Dhoni

11. Yao Ming

12. Jessica Ennis

13. Kobe Bryant

14. Shaun White

15. Dwyane Wade

16. Rafael Nadal

17. Neymar

18. Tom Brady

19. Liu Xiang

20. Manny Pacquiao

21. Rory McIlroy

22. Maria Sharapova

23. Alex Ovechkin

24. Fernando Alonso

25. Albert Pujols

26. Ryo Ishikawa

27. Sidney Crosby

28. Wayne Rooney

29. Tyson Gay

30. Kevin Durant

31. Joe Mauer

32. Andy Murray

33. Lin Dan

34. Brian Wilson

35. Mark Cavendish

36. Travis Pastrana

37. Mark Sanchez

38. Danica Patrick

39. Valentino Rossi

40. Anderson Silva

41. Dale Earnhardt Jr.

42. Lindsey Vonn

43. Dan Carter

44. Tim Tebow

45. Sam Bradford

46. Yu Darvish

47. Mesut Ozil

48. Deron Williams

49. Yuvraj Singh

50. Samuel Eto’o

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